Wednesday, July 20, 2011

Communication that Changes the World

Now there’s a bold idea. What kind of communication can change the world? I know communication that can change my mood, and it doesn’t take much! I am familiar with communication that can quickly change a relationship by strengthening or destroying it. And, of course, there is non-verbal communication which can change all sorts of things, especially because it can be so easily misunderstood. High tech communication can change a person’s life in a matter of seconds as has been demonstrated on You Tube. But communication that changes the world?

In order for communication to change the whole world that communication would have to do one of two things. It would have to come from outside the world—a break through kind of communication for all the world to see. Or, it could start with just one person in the world but be communicated so deeply and widely that it could be described as having gone viral. Interesting, now that I think about it, there is one communication that I know of that has both of these characteristics—break through and grass roots viral. It is the incarnation. God becoming human flesh and living among us is exactly this kind of communication.

God, in Christ, came from outside our world. This was God communicating in living color! And, the message Christ brought both by his coming and in his teaching has changed the world, one person at a time—a tax collector, a prostitute, a shepherd, a fisherman, a leper. And it has spread so rapidly and so widely that, indeed, the whole world has been changed by what Christ communicated. The numerical denotation of history hinges on his arrival. The language of love he spoke transcends all languages. Christ’s message has reached the highest mountain and penetrated the deepest jungle. The desire to spread his message inspired great discoveries, spawned empires, inspired the printing press and gave birth to the world’s cutting edge linguistics. The message of Christ—for God so loved the world that he gave his only Son—has changed the world.

The power of this message is what keeps my communication focused on Christ. I can be a powerful storyteller and people will be spellbound…for awhile. I can construct and deliver a creative and compelling speech and people will be mesmerized…for awhile. I can make people laugh and cry and move them emotionally… but they will recover and forget. But when I communicate the love of God demonstrated in Jesus Christ, the Spirit of God can take that communication and use it whenever and wherever and however he chooses because it has eternal power. The word of God always accomplishes God's purposes (Isa. 55:11). Long after the image of my face and the sound of my voice and the passion of my heart fade in the memory of those who hear me, the world changing message of the love of God remains. The incarnational love of God communicated in Jesus Christ has changed the world and one day will change it for eternity.

“Then I saw a new heaven and a new earth; for the first heaven and the first earth had passed away . . . And I heard a loud voice from the throne saying, ‘See, the home of God is among mortals . . . he will wipe every tear from their eyes. Death will be no more; mourning and crying and pain will be no more, for the first things have passed away.’ And the one who was seated on the throne said, ‘See, I am making all things new.‘ “ Rev. 21:1-5

However, the power of the message does not relieve communicators of the responsibility for excellence in how we communicate. For over 25 years Dynamic Communicator’s Workshops has been helping me fine tune my skills in communicating this world changing message. The workshop’s emphasis on clarity, focus and creativity combined with the personal attention and coaching, make it a stand out in the field of communication seminars. The power of the love of God communicated in Jesus Christ in the hands of communicators committed to excellence is changing the world.


  1. Your post reminded me of how Jesus lived and breathed with the "least of these". If we are only tailoring our communications to an audience that we think will be receptive, we are doing a disservice with out words.

    The hard part is having the courage to speak to all who need Jesus, including those who may not want to hear Truth.

    Great post!

  2. Oh, Candie. You're so right. The Incarnation. The Word made flesh. He's changed everything.